The one-way conversation is dead. In this era of interactive media innovation, advertising agencies, broadcasters, publishers and advertisers must develop a two-way dialogue with their customers and end users. But effectively reaching out to target audiences challenges companies of all sizes. 'New media' holds wonderful promise, but how can you capture its full potential?

Media companies have the opportunity to not only build compelling interactive experiences, but also turn those online and mobile environments into major generators of revenue and brand equity.

Grow Engage Monetize your Audience

What is the evolution of media event?

Join us for an afternoon of insight and answers as some of North America's leading digital service providers share their best practices and proven new media strategies:

+Grow mobile and online audiences to drive traffic and revenue
+Engage and interact with customers in a digital environment
+Monetize the social media experience with proven strategies
+Capitalize on the near-shoring opportunities to minimize cost and maximize profit

Here is how it works

+Buffet lunch including speaker Mitch Joel, and 5 minute company presentations
+Partnering sessions: meet with each of the companies for 15 minutes
+Informal sponsored cocktail party at a local bar

What: New Media / Entertainment industry Partnering Event
When: Wednesday October 28th, 2009, 12:00 PM - 4:00 PM
Where: The Digital Sandbox Network Event Center at 55 Broad Street, New York, NY, 10004

Keynote Speaker


Mitch Joel

Internationally-renowned new media expert Mitch Joel President of Twist image - an award-winning Digital Marketing and Communications agency.

Information and registration

You can register online here, or by phone/email Please contact Suzanne to register by phone/email

Suzanne Klatt
Trade Commissioner
Consulate General of Canada
Tel: (212) 596-1693
Email: suzanne.klatt@international.gc.ca
Government of Canada


Who Should Participate

If you are interested in learning about successful interactive media, we encourage you to participate. This community and event targets professionals responsible for understanding and leveraging the newest developments in media, including executives in brand management, interactive, web development, mobile marketing, market research and advertising. Please sign up here to:

  • Respond to your invitation and confirm your attendance; (Event Participant)
  • Create a profile to participate online both before and after the live event. (Community Participant).

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